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February 6, 2020
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The Impact of Social Media on the Photo and Video Industry
Social media has drastically changed the photography and videography industry over the past decade. With the rise of platforms like Instagram, TikTok, and YouTube, both amateur and professional photographers and... -
The Art of Storytelling through Photo and Video
We can define the concept of Storytelling as the art of conveying a message or narrative through the use of words, images or other media. In the short article, we’re... -
Elrow 2023 – A Kaos Garden kept under lock and key by Light Squad
On the last Saturday, 18th February, the Portuguese edition of the international Elrow Festival took place, which once again sponsored the city of Lisbon as host of its "Kaos Garden".... -
Interview with the Founder and CEO of Light Squad
Interview with Pedro Vasconcelos, founder and CEO of Light Squad - the audiovisual consultancy that promises to revolutionize the promotion of tourism / hotels in PortugalCaroline (Interviewer)- Pedro, how was... -
Video Marketing for Hotels: What’s the point?
Video marketing is very important, especially for hotels. The use of visuals, texts, and sounds can enhance a customer’s experience and give them an overall impression of the hotel they’re... -
The Importance of Photography for Hotels
There’s no doubt about the importance of photography for a hotel – being an international or a village-level one. A good hotel photography can be used on its website, social...
